Social media networks such as Facebook, Twitter, Instagram, etc. were first introduced as a platform for people to meet and socialize online. Over time, businesses realized social media's potential, and began to use them as a marketing tool. B2C were early adopters of this trend, but B2B are yet to fully explore SM's reach. If the whole idea of using social media is to … [Read more...] about Social Media Marketing: How Is B2B Different From B2C?
Not to be left behind in the virtual assistant race, a couple of weeks ago, Facebook launched its own virtual assistant tool called M. The new feature built in its messenger application is powered partly by artificial intelligence technology and supervised by people with customer service experience. An announcement of its launch was made by the VP of Facebook Messaging … [Read more...] about Meet ˜M’, Your New Human Powered Facebook Virtual Assistant
Let's face it; every person who has a vision, money, or time at hand, wants to become an entrepreneur these days. They read, hear, and see stories about college dropouts, teens, and moms becoming millionaires overnight. The allure of success drives them to launch a startup, but it's only later that they realize things are not working for them, that they don't have the skill set … [Read more...] about Do You Have The Skill Set To Become A Successful Entrepreneur?