Every small business owner will find their business reaching a period of plateaued growth after the initial growth spurt. One of the key reasons this might happen is a disparity between how you and your customers/clients perceive your business. When just starting a company, word-of-mouth and promotional marketing power its initial growth period. However, only […]
2020’s COVID-19 pandemic turned the world of work on its head. As government-imposed lockdown orders forced workers to retreat into their homes, employers across the world were forced to rethink their daily operations. The pragmatic nature of businesses became incredibly apparent this year as the world became exposed to the benefits of remote working. While […]
Running a startup can be challenging and for many founders, it is a process of trial and error, but the truth is that you need a team to be a successful founder. As such, one of your most important roles as a founder, besides raising money, is helping your team grow. This might come as […]
During its WWDC 2019 keynote, Apple officially unveiled iOS 13 for iPhone. While we had a good idea of what to expect, Apple still offered some surprises. iOS 13 (formerly iPhone OS) is a mobile operating system created and developed by Apple. It was released to the public on September 19, 2019, and brought with […]
Since social media is an ever-changing entity, coming up with new marketing strategies is an ongoing project. You’re likely constantly searching for new and unique ways to engage with your current audience and reach out to new clients. You have many marketing tips that are often similar (and effective), but nothing new. That is why […]
Cryptocurrency mining is an activity that often pops-up as an advertisement. Participate in shared mining pools and you will get all the fortune with only minimal investments. These schemes are often too good to be true. This does not mean that cryptocurrency mining is not a lucrative trade nor should it be ignored. Mining is […]
Planning your business trip to The Netherlands? The best way to move around typically is a rental car. This of course depends on the location of the companies that you need to visit. However, with the COVID-19 pandemic it can be a good decision to rent a car to travel inside the cities as well. […]
With so much going on in the world, it’s more important than ever to start thinking about how you can participate in the recovery of your local economy. Because of the novel coronavirus, many retail businesses are at risk of going out of business or will be unable to recover from their losses. Instead of […]
ZocDoc is one of the more popular online medical care appointment booking services in the marketplace. Because of ZocDoc’s ability to raise over $225 million in funding, it is one of the leaders in the marketplace as they have been able to achieve maximum brand awareness [1]. However, just because it is the most well […]
For those unaware, there are different types of soap available in the market. On one side, you have commercially made soaps that you typically see in grocery stores and on the other side, you have the handcrafted ones. So what’s actually the difference between the two? To sum it up, most of the commercially-made soap […]