The world is evolving fast. You can either move with the world or stay behind and eat popcorn in your home. People will either love your app or hate it. Do you know that 77% of the users delete the app within three days? Yes. It is getting impossible to engage the users and hold […]
Whenever people discuss monetization, the first thing that invariably comes up is Google AdSense. And although there isn’t necessarily anything wrong with it – since it is, of course, the largest ad network in the world, it isn’t a smart idea to just assume that the other ad networks can’t outdo AdSense. The ad tech […]
You have an excellent fire suppression system installed. While that’s great, what about the ancillary equipment and devices you have in place? Is it time to update some of those fire detection devices and other safety equipment? If you think so, make sure to take a close look at each of these important pieces of […]
A few months ago, I had a conversation at a Meetup group for entrepreneurs. One of the other members (I will call him Eric) had just started his own bricklaying company a few months earlier. I was in the uncomfortable position of needing to give him some difficult feedback on his marketing strategy. Eric had […]
What Is a PR Campaign? A PR campaign is a campaign that is designed to help bring attention to a product, or company, without having to spend money on advertising. With that being said, a company may initially spend money on advertising, but the goal of the campaign will be to gain the interest of […]
The high-end market is where the money is, or so they say. Sure, wealthier people have more money to spend, but you face the same problems with them as you do with average customers who can spend less: getting them to open their wallets. In order to do that, you need to give them the […]
Digital printing has over the years over shadowed commercial printing and has forced it into the background. Be it for commercial purposes or private businesses people prefer digital printing. While it does provide a great option in terms of quality, economy and environment friendliness, it doesn’t mean that the conventional options for printing are obsolete. […]
It is hard to forget all of the advertisements for personal injury attorneys that appeared on television commercials at all hours of the day. In fact, lawyers haven’t completely abandoned television ads but they are showing up online in many places that you wouldn’t necessarily expect to find a legal expert providing cost free advice. […]
With social media at the hub of most advertising, it only stands to reason that it would work for bongs and pipes. However, there are some things that will get you banned from your social media sites. It is strictly prohibited to advertise recreational drugs, kits, and paraphernalia on social media. Adwords also prohibits the […]
Guerrilla marketing simply means doing things differently and in an interesting way to promote your website or business, without having to spend money on advertising. With the present unpredictability of the economic climate, businesses should now more than ever need to explore smarter ways of marketing their brand and products. In this case, being smart […]