Whether you’re a successful company seeking to increase revenue or a new start up looking to find a customer base, marketing is essential to the success and growth of your company. The whole point of marketing is to connect you with the people who want to buy your product. To make this happen, it’s important […]
Introduction Capital Smart City is an initiative of a Habib Rafiq Pvt. Limited. It is Pakistan’s first smart city. Capital Smart City is considering one of the great projects in the twin cities Islamabad and Rawalpindi region. This is a smart project form smart investors. The project was started in 2019. During its pre-launch period, […]
Few worse things can happen to a small business or startup than getting a string of negative reviews online. Many of us now live our lives online; if someone wants to leave feedback about your business on a user generated website, nothing is stopping them from doing so. When it comes to repairing, protecting, and […]
Since social media is an ever-changing entity, coming up with new marketing strategies is an ongoing project. You’re likely constantly searching for new and unique ways to engage with your current audience and reach out to new clients. You have many marketing tips that are often similar (and effective), but nothing new. That is why […]
The world of digital marketing has changed the way business is done in a variety of ways. Marketing teams used to be restricted to traditional techniques but now a combination of both is required to yield maximum results. Digital marketing for a plastic surgery practice can be very competitive depending on your location or the […]
The world of marketing has changed immensely with search engines seemingly running the marketing world. This does not mean that traditional marketing tactics cannot convert but their ROI has dropped immensely. Ranking at the top of the search engines can drive organic leads to a business. Searchers for a specific terms or type of business […]
One of the most important steps in creating a business strategy is choosing a target audience. Your target audience is the group of people you’re primarily trying to reach with a given product, type of content, or website. When you better understand your target audience, you can provide them with much more relevant material, and […]
Marketing is a very competitive niche and many of the marketing companies that will be founded today are unlikely to be around in years to come. This is due to many factors, such as infrequency of revenues and the difficulty of partnering with clients. With Coronavirus, global ad spend is set to decrease by 11.8% […]
Reassured is currently the UK’s largest life insurance broker, selling over 700,000 polices since forming in 2009. They were ranked 12th in the Sunday Times Top 100 Best Companies to Work For 2020. Below Reassured explains their recent Funeral playlists marketing campaign. The purpose of the campaign The purpose of our SEO campaign was to […]
Seasonal marketing campaigns are a great way for businesses to get a boost during specific times of the year. Rather than running marketing campaigns that promote your entire business throughout the year, you can adjust your approach to more closely align with the calendar. However, to run a successful marketing campaign, it takes more than […]