One of the best ways to attract customers is social media marketing. Although this method has recently become an element of advertising campaigns on the Internet, it quickly became popular among marketers. Its primary goal is to attract users of social networks, which are potential customers, to the company’s website. However, like any other element […]
Social Media Marketing
12 Questions with the Social Media Experts at Sendible
More people will see your social media content if you post as much as possible. Right? Wrong, says Veronika Baranovska, Inbound Marketing Manager at Sendible, most social platforms will penalize you for posting too frequently. Posting frequently doesn’t translate to higher engagement. In fact, by adopting a few key tactics, you can see more success on social […]
Kicksta Review: Grow Your Instagram Followers
Instagram can be tough when it comes to How to Get Real Followers on Instagram. If you’re not up on the latest trends and methods, you’re always at risk of falling behind. At the moment, it seems like automation is all the rage. There are dozens of tools out there that are meant to take […]
Some of the Best Tools For Bloggers to Use
One good way to start getting heard is through blogging. Whether you’ll be blogging about your business or about things you think you can help people with, the important thing is for you to go right ahead and get things done for yourself, by yourself. As for blogging, there are actually some tools that may […]
Social Media Dashboards: They’re No Longer Just for Managing Facebook and Twitter
Marketers have long used social media dashboard services like AgoraPulse or Sprout to keep up with social networking accounts, but dashboards are evolving. Today’s businesses can use dashboard services to keep up with a wide variety of online activities, allowing them to control easily every aspect of customer relations. Enter the era of “social listening.” […]
5 Tips to Help You Create Powerful Customer Profiles
When you look at what successful businesses do well in marketing and sales, it’s clear that they understand target audience. And while every company has its own way of identifying who customers are, one practical action step you can take is to develop customer profiles. What are Customer Profiles? Every customer out there is different. […]
How to Properly Use Photos in Your Social Media Marketing
Social media marketing should rely on visually rich content to literally stand out from the crowd. The challenge for many businesses is the time and effort it takes to create such content. Some also are having an issue on when and how they should be using pictures as part of their marketing. Here are a few tips on how to properly use photos in your social media.
How Social Media Influencers Improve Your Marketing Strategy
Social media influencers are people who are able to reach a wide audience through their social media platforms. This connection can help their followers make decisions, facilitate brand recognition, and market different products. This kind of influencing uses the power of personality or celebrity to sell a product or service. Companies and brands looking to […]
Why Social Media is Key to a Successful Business
About 99¢ of every dollar spent on marketing in the United States is spent on social media. Droves of people are turning away from traditional information channels such as newspapers, magazines, and television in order to receive their news and entertainment from social media. Today, what this means is social media is one of the most […]
Does Social Media Matter for SEO and What You Can Do About It
Just about everyone is on social media these days which means that just about every business is also on those same social networks. But when it comes to generating traffic for your website and increasing your Google ranking, do you need to worry about hiring SEO experts to help you optimise your social media pages? […]