How To Adopt A Positive Approach To Disruption

Surviving the onslaught of digital disruption is a daunting prospect, especially since so many modern workers are terrified about losing their jobs or businesses to the dreaded arrival of AI and widespread-automation. Nonetheless, staying positive and learning how to exploit disruption to your advantage rather than suffering from it is the real key to success in the 21st century, so it’s important to dispel ignorant approaches and foster more positive, utilitarian ones instead.

Here’s how to adopt a positive approach to disruption rather than living in fear of it, and what you’ll need to do to confirm your company’s continued existence in a tumultuous market.

You can’t outrun the future

Try as you might, you simply can’t outrun the future. That’s why it’s imperative to embrace disruption rather than try and distance yourself from it. No company is immune to technological advancement, nor can your business someone wrap itself in an isolated cocoon where it lives in the past while the rest of the market eagerly plunges towards the future. The first thing you need to do to adopt a positive approach to disruption is foster a company culture that’s defined by a commitment to flexibility, diversity, and making use of the best tools available for when the time comes to get the job done.

You should begin to view disruptive changes as a source of innovation. When established companies start to teeter, you should be asking yourself how you can scoop up their market share or vacuum up their talented human capital. As new business models emerge, you shouldn’t cling to what you know but instead champion progressive new models that promise better productivity and bigger profit margins. Above all else, you should realize that you need talented workers to make all of this happen, as a company can only develop a positive approach to disruption by assembling a talented team of employees who can roll with the punches and evolve alongside their industry.

To truly survive in the disruptive digital age, learn how to optimize your team to innovate in the face of rapidly-changing industry circumstances. Time and time again you’ll discover that a positive approach to disruption necessitates savvy workers who are comfortable working with complex technology and show little reserve when it comes to collaboration and brainstorming. Assembling a workforce that’s disruption-ready won’t be easy and it’s not always cheap, but as a management official or business owner it’s your responsibility to make sure your workers are up to snuff and ready to handle whatever daunting task the market throws at them next.

Understand how the infrastructure of the market is changing

The very infrastructure of the modern marketplace is changing – financial institutions and regulatory bodies are undergoing disruption themselves and must rapidly evolve and issue new guidance to private actors in the market if everything’s to keep running on time. As a private business owner, you shouldn’t be viewing disruption in the government or regulatory framework of the economy as something that’s out of your control, but should instead by studying up on how major players like banks are responding to technological disruption so you can copy their best practices and avoid their worst mistakes.

This will help you on your quest to design a flexible company that can roll with the punches, like Toronto SEO, rather than instantly succumbing to even the mildest changes. You also shouldn’t discount how helpful your existing employees can be when it comes to enduring disruption, as you’ll soon find that many of your presently-ignored workers are really diamonds in the rough waiting to be nurtured to their full potential. Consider soliciting employee feedback and allowing your workers to anonymously critique your company’s existing disruption-management plan to identify weak spots that your managers could be blind to.

Finally, you should understand that you can’t win every battle. Sometimes, you’ll invest in the wrong tech or employ the wrong model, but you shouldn’t let your past failures prevent you from attaining future success. Digital disruption is so scary precisely because it’s never-ending, and many business owners fear that once they start to changing their businesses they may initiative a never-ending series of reforms which drive them into the dust. In reality, however, every company in the 21st century needs to be constantly re-inventing itself in order to remain relevant in a time when most news cycles have come and gone in just an hour or two.

Having core principles to stand on will help you and having a diverse and flexible team of professionals will ensure that you’re not going it alone. A positive approach to disruption entails viewing technological progress as generating opportunities rather than creating economic mayhem. Start to view the forthcoming changes to the market through a positive lens rather than a negative one, and you’ll soon find that your business is turning disruption into a competitive advantage.  

Lindsay Shearer
Lindsay Shearer is a world renowned SEO Expert, & Lead Generation Specialist & Publication Editor. Her Specialty? Helping entrepreneurs start online businesses, write books, grow traffic & lead conversion, through SEO, Free & Paid Advertising. Check Out More: https://launchmasterymarketing.com