Play (Not At Work)

Conan O’Brien Finds the Funny Side of Brand Integration

Prime-time comedy/talk shows were founded (and funded) with the overt promotion of brands, and Conan O’Brien is certainly one late-night host who embraces the additional ad revenue that sponsorship brings—which will become even more important after he moves to a half-hour format next year. Turner-owned TBS recently announced that O’Brien’s show Conan, which currently airs […]

Advertising Services And Strategy ROI

Effective Online Advertising Techniques For Your Business

Effective Online Advertising Techniques For Your Business In years gone by, many business owners viewed the rise of the Internet with trepidation and uncertainty. Things are different today! Most entrepreneurs have realized that online resources put tremendous power in their hands and allow even the most modest businesses to access a global marketplace. If you’re […]