You know what's one of the hardest things about becoming an online marketer? You really don't know where to start. Like formal education, there's no sequential and well-defined learning path. Which is why most of the successful marketers became experts through trial and error. But this approach doesn't work for everyone. In fact, one of the reasons why people give up on … [Read more...] about 22 FREE Top-Rated Online Marketing Certifications & Courses To Make You a Better Internet Marketer
Blogging
The thin green line: Why you should be skeptical of financial blogs
I’ve been blogging since before “blog” was even a word. (Twenty-one years last Thursday!) I’ve had a financial blog for a dozen years now. In that time, things have changed in a variety of ways. For instance: Blogging has become more business-like and less personal. A decade ago, most blogs — even money blogs — were rooted in the … [Read more...] about The thin green line: Why you should be skeptical of financial blogs
Blogging for Business Part I – How to Develop a Content Strategy
I’ve been blogging for 10 years, and I will tell you that it’s no small thing to build a brand online using content. To develop a blog, you need to define the purpose for your blog, a specific target audience, an engaging content strategy, and build up a significant following in social media, if you want to monetize your blog. Your website is the first step in the critical task … [Read more...] about Blogging for Business Part I – How to Develop a Content Strategy
I Set Up a Business Blog – Now What? Part 4: Staying Consistent
If you’ve heard one inspirational quote about consistency, you’ve heard them all. We aren’t here to hit you over the head with all the reasons you should stay on top of your blog. You already know that consistency is key in content – or else you wouldn’t have gotten this far! Instead, we’re here to explain how consistency relates to blogging, how you can conquer consistency … [Read more...] about I Set Up a Business Blog – Now What? Part 4: Staying Consistent
3 Laid Back Internet Marketing Tips for More Casual Business Owners
As business owners, we’re often bombarded with more marketing advice than we could possibly handle or implement. Meanwhile, we’re constantly being sold quick fixes and one-size-fits-all solutions that don’t actually work. The problem with this endless stream of advice is that it often falls into one of the three following buckets: It’s not actionable, scalable or … [Read more...] about 3 Laid Back Internet Marketing Tips for More Casual Business Owners