Tag: Marketing

Fine Dining Marketing Framework (Infographic)

Consider the following statistics about fine dining restaurants. Since 1987 the share of consumer spending on live experiences and events relative to total U.S. consumer spending increased 70 percent. 80 percent of Millennials want to know more about process and origins — how their food is grown and where …

IN PURSUIT OF BUSINESS EXCELLENCE ON INSTAGRAM

There is this general believe in Nigeria that Instagram (IG) is for show-off and for displaying wealth and affluence. In fact, there was a recent Twitter debate where most discussants almost agreed that Twitter is for intellectual discourse while Instagram is mainly for women and for …