Marketing

How online marketing differs for B2B and B2C

Whether selling to consumers or other businesses, the emphasis for a strong marketing campaign should be on building strong customer relationships. However, strategies for B2C (business to consumer) online marketing are often different from those of B2B (business to business). The needs of your target audience When trying to sell your goods or services to […]

Ecommerce

5 Simple Ways to Market a Product Online

Market a Product Online using these 5 Simple Steps Customers today are available in plenty on the internet and social media websites and many small businesses prefer to market their products online. Marketing is an important aspect for many small and medium scale businesses because they want to make sure that they reach out to […]