Before the internet, marketing was very different from what it is today. Print advertising, direct mail, and traditional media were the only options companies had for getting the word out. Today, of course, things are much different. In 2018, spending on digital ads was projected to surpass traditional advertising for the first time, with digital […]
Tag: virtual reality
5 Effective Ways to Create Engagement for an Emerging Brand
Brand engagement simply means building a rational or emotional relationship between your customers and your brand. It is one of the most important aspects of brand marketing. The following are 5 ways in which you can effectively create engagement for your new brand: Use of Virtual Reality Technology Any experience in virtual reality is tangible […]